Start Waking Up to a Sunrise.
Start Waking Up to a Sunrise.
The R7 Series. Now Featuring Smart App Control.

Start Waking Up to a Sunrise.

Stop Waking Up Tired.

Natural Sunrise Wake-Up

Up to 26 soothing sounds for deep, unbroken sleep

Set the perfect mood for reading or relaxing

App or Button Control

Zero Subscriptions

Three phases. One perfect day.

Your Perfect Routine

Phase 1: Wind DownPhase 2: Sleep Deeply with Soothing SoundsPhase 3: Cut Jarring. Awaken Sunrise
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Phase 1: Wind Down

0-100% Dimmable Clock & Night Light. 8 different colors of the nightlight with adjustable brightness. Soft light for reading, no eye strain for kids and adults.

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Phase 2: Sleep Deeply with Soothing Sounds

26 gentle sleep sounds, like white noise, ocean waves, rain, wind - help block distractions, quiet your thoughts, and guide you into deep, restful sleep. A 5–180 min timer automatically turns off sound and night light, supporting a peaceful and personalized bedtime routine.

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Phase 3: Cut Jarring. Awaken Sunrise

The R7 sunrise simulation gently brightens your room from 1% to 100% over 5–60 minutes, easing you out of sleep like a soft morning breeze. Without harsh alarms — just a gentle wake up light that makes every morning feel calmer, brighter, and truly refreshing.

Customer Reviews

See what our customers are saying.

Jenny Swistok
Beautiful design and easy wake-up

I am so happy I purchased this alarm! After using it for about a month now, I can safely say this is one of the best upgrades to my morning routine. Waking up with the light building and soft sounds is so much more relaxing. I highly recommend it!

— Jenny Swistok
Tanya Gastelo
No app requirements

I love this already. Worth every penny. Plus no app requirement?! Its a YES!

— Tanya Gastelo
Adrianne P
Great size and so pretty!

I positively love the size, the “wood grain”, the color. The timer for, sort of “sunset”. I’m thrilled with it so far!!

— Adrianne P
Adra Marie
Okay, Reacher Sunrise Alarm!

So far, so good! Very easy to set up, even with all the buttons! Good quality, plenty of sound and color options. Not flimsy; has a long, sturdy cord; has some weight; feels smooth. I am happy with this purchase.

— Adra Marie
Sweet Energies
Perfect for me!

This Offers everything I want and more. Being able to adjust the light level of the time and the sun are so wonderful. I get up way earlier than my husband, with this I turn the light up slightly so I can see to get dressed and it doesn't bother him!

— Sweet Energies
Austyn&Sandy
Love this alarm clock.

Love this alarm clock. Works as described. The nightlight feature is super cool. I love waking up now to gradual light versus a blaring sound. The morning bird noise is very peaceful as well. I have a hard time waking up but this is a game changer.

— Austyn&Sandy
Briana Stierwalt
Great sunrise alarm clock with a lot of features

You can adjust the main light as well as the numbers on the clock with two sliders on the back. I always feel refreshed and ready to start my day with this. I would highly recommend this to others.

— Briana Stierwalt

FAQs

Please find the answer you need

  • The light gradually brightens before your alarm time, helping your room ease into morning before the alarm sound begins.

  • Yes. Use the soft light and calming sounds to create a more relaxing bedtime routine before sleep.

  • It can be. Reacher gives you a phone-free way to wake with gradual light, sound, and a calmer bedside routine.

  • Yes. You can adjust brightness, volume, alarm sound, and sleep sound settings to fit your routine.

  • Yes. We offer free shipping on U.S. orders.

  • If your item arrives damaged or incorrect, please contact us with your order details and photos of the issue. We’ll help arrange a replacement or other suitable solution.